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12 Must-Know Media Sites
In December 2006, I posted a piece titled “The Nouveau Niche Media” about all those new blogs and their growing influence over more traditional media, and commensurate allure to PR pros. Below are some...
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Content is King, Distribution is Queen
The hype surrounding native advertising, sponsored content and/or promoted content is deafening. Online publishers, faced with diminished digital ad dollars and un-engaging ad creative, have turned to...
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Media’s Fate: Platform or Publication?
PandoDaily’s intrepid New York reporter Erin Griffith set Twitter tongues-a-waggin with her piece drawing a journalistic distinction between news “publications” and content “platforms.” She questioned...
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